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Company Makes Stock Market Content From Blogs and Money Managers Accessible to Investors NEW YORK, Sept. 12 // -- Seeking Alpha, the leading online publisher of stock market opinion and analysis, today announced that it secured funding from Benchmark Capital. The company will use its new funds to scale operations and increase distribution for its financial content. Seeking Alpha provides investors with a practical solution for managing the growing volume of stock market blogs and online financial content. Seasoned editors verify the quality of the online source and content, edit articles for consistency, tag them by stock ticker, sector or theme for easy access, and fill key coverage gaps with proprietary content. Directing investors to the best financial content on the Internet saves countless hours in research time and generates unprecedented exposure for bloggers, money managers and newsletter authors. "Seeking Alpha has a disruptive business model that could revolutionize the financial content industry and generate enormous exposure for money managers, newsletter authors and consultants," said Michael Eisenberg, general partner at Benchmark Capital. "We believe that success in online publishing requires a deep understanding of and passion for the vertical in which a company operates, and we found those qualities in the stock-market-obsessed Seeking Alpha team. Their passion comes through in the quality and breadth of content they offer, and will serve as a catalyst for investors to explore the wealth of financial knowledge, analysis and insight that is now available to them online." "We are delighted to announce that Benchmark has chosen to invest in Seeking Alpha," said Seeking Alpha CEO David Jackson. "The Benchmark worldwide team has a wealth of Internet expertise which will help us pursue our vision to transform financial publishing. The capital allows us to expand our editorial team, invest further in our web and email publishing platform, and expand the proprietary content we offer, such as our free transcripts of public companies quarterly conference calls and our daily One Page Annotated Wall Street Journal Summary." Seeking Alpha was founded in 2004 by David Jackson, who began exploring new modes of financial publishing after working as an equities research analyst at Morgan Stanley. "Alpha" is a finance term referring to a stocks performance relative to the market, so "Seeking Alpha" means attempting to beat the market. Seeking Alpha publishes more than 60 articles per market day, covers more than 4,000 stocks and has the broadest and deepest available coverage of exchange-traded funds (ETFs). About Seeking Alpha Seeking Alpha is the leading online publisher of professional stock market opinion and analysis. Seeking Alphas editors select, edit, tickerize, and categorize submissions from more than 200 money managers, finance professionals and industry experts from their blogs, newsletters and direct submissions to seekingalpha.com. Seeking Alpha also publishes conference call transcripts, annotated summaries of leading news reports such as the Wall Street Journal and Barrons, excerpts from IPO filings and a regular housing market roundup, all at no cost to readers. Seeking Alpha provides more comprehensive coverage and in-depth analysis than traditional media outlets, currently covering more than 4,000 stocks and ETFs. The company is privately-owned and funded by Benchmark Capital. For more information, visit: http://www.seekingalpha.com. About Benchmark Capital Benchmark Capital was founded in 1995 to help talented entrepreneurs build great technology companies. Benchmarks partners take a team-oriented, labor-intensive approach to venture investing to deliver a superior level of service to the firms portfolio companies. Benchmarks portfolio includes franchise companies such as eBay, Equinix, Handspring, JAMDAT, Juniper Networks, Red Hat, and ZipRealty. Managing more than $3 billion in committed venture capital, Benchmark focuses on investing in entrepreneurs with original ideas. For more information on Benchmark, visit its website at http://www.benchmark.com. Editorial Contact: Stephanie Gnibus GMK Communications 408.776.9727 stephanie@gmkcommunications.com
 
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